Sociologists define customs as the values, beliefs, behavior and material objects that constitute a people’s way of life. Values are statements about what ought to be. Values also express the goals or purposes of social action. Values influence a person’s behavior towards a large class of objects or persons although they are not related to that specific object, person, or group. They are standards for determining whether something is good and desirable or not and serves as the criteria by which norms themselves are judged.
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SOCIOLOGYThe study of humankind's most important creation- the social group. Archives
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